[ZF] Re: [ZWeb] Zope 3 Website

Andrew Sawyers andrew at sawdog.com
Fri Feb 17 09:14:50 EST 2006

On Fri, 2006-02-17 at 11:04 +1300, Peter Simmons wrote:
> Hi Andrew,
> Cheers. That does sound like a good idea I have been wondering about 
> creating more content for our site and might do that also :-) Thanks to 
> Christian T also for the idea in the first place.
I just let him know.  :)
> Do you help keep zope.org up to date? (forgive my ignorance in this area)
I have done lots in the past - mostly hardware wise; and have been
trying to get a redefined new site we can be proud of for some time now.
A few others have stepped up and we're working together to get something
done.  So, I'm a participant, yes.  
> I am really keen to spend the money on some nice design (for logo, 
> colors, brand guidelines) and marketing efforts for Zope 3. 
We have some of this expertise at our disposal.  Tom V. (who's on this
list IIRC) has done some nice initial design work.  I think the last
thread with him was to reduce the front page navigation - which he had
noted he was going to take a stab at.

> I truly do 
> believe that with a little effort we can make the entry point much 
> better. I know from experience that have the plone.org site (the front 
> page and demos are the main contribution really) it helps people 
> understand what they are getting into when they start using plone. I 
> think we could do the same for Zope 3.
> The items
> 1) What is Zope 3?
> 2) Why use Zope 3?
> 3) How does Zope 3 compare to competing frameworks?
> 4) How do I get started?
> Cover it I think. I am pretty keen to keep the aim/goal fairly simple to begin with to ensure we get something up and running. Then I believe we need to keep reinvesting to keep current with what is going on just on these basic items. We should really only expand if these are completely up to date and we have spare resource.
I can't agree more.  That's been my main thrust for some time.  I just
got access to Phillip's SVN repo yesterday, so I was going to add some
to the documents I had reviewed on D2M's site.

Thanks Again!

Andrew Sawyers
> Cheers,
> Pete
> Andrew Sawyers wrote:
> >That's excellent Peter!  I don't want any money, but would be cool to
> >find the best use for it....
> >Talking to Christian T from the German Zope Users Group the other day,
> >he pointed out something interesting they were doing with available
> >funds:  hiring 2 'writers' who would watch the Zope and python lists and
> >bi-weekly (2 - ea. offsetting one another) write an in-depth article for
> >their site.  
> >
> >I think that would be interesting possibility to do with offered funds
> >and maybe could be further used by the foundation when that gets
> >established.  
> >
> >Anyhow, really just wanted to say 'thanks'.
> >
> >Andrew Sawyers
> >
> >
> >On Fri, 2006-02-17 at 09:58 +1300, Peter Simmons wrote:
> >  
> >
> >>Hi All,
> >>
> >>I just subscribed to both these lists (forgive the cross post) so you 
> >>may have gotten further down the road on this one than I have seen. I 
> >>have been following a conversation on Zope3-users list about setting up 
> >>a website and doing a little marketing push for Zope 3.
> >>
> >>I really liked the ideas in the email from Joel Moxley 
> >>(jfmoxley at gmail.com) as pasted at the end in particular as I think they 
> >>sum up where the discussion got to. Anyway I wanted to offer some 
> >>funding to help get a site like that going I could offer $1000 NZD 
> >>(about $700 USD at present) from my company to kick this thing off.
> >>
> >>I am not sure where to go next though, Gary Poster suggested I get over 
> >>to the zope-web list and that the foundation would also be able to help 
> >>with this when it gets up and running.
> >>
> >>I noticed recently that the Plone foundation had started using a site 
> >>http://fundable.org to help people organise funding for projects similar 
> >>to this. Have a look at the site it seems like a good place to do this 
> >>kinda thing.
> >>
> >>Anyone got a place to point me or ideas about how to get the funding 
> >>into place and get this thing going?
> >>
> >>Cheers,
> >>Pete
> >>
> >>As I see it, Zope 3's central marketing issue is the lack of a
> >>coherent online identity.  There needs to be a single place that
> >>answers the following questions:
> >>
> >>1) What is Zope 3?
> >>2) Why use Zope 3?
> >>3) How does Zope 3 compare to competing frameworks?
> >>4) How do I get started?
> >>
> >>Largely, this is assembly of the Zope 3 FrontPage, philikon's first
> >>two chapters, and the "appetizer" quick start guides on worldcookery. 
> >>However, I would also  love to see a section on the lead developers
> >>answering Q1-Q3.  And this would be in conjunction with conveying...
> >>
> >>Zope3's shtick:  Zope3 is not flashy.  Zope3 does not put pastel
> >>colors on its website. Zope3 is the no-nonsense, industrial strength
> >>platform.  It's where you come when you want to do it right.  It was
> >>coded with the most rigorous standards by a bunch of hard-nosed sons
> >>of bitches who don't have time for froofy marketing  :) .  And so forth.
> >> This would come across in lead dev's answering Q1-Q3.
> >>
> >>And finally, the site should demonstrate the "industrial strength"
> >>quality with examples.  Little snippets from developers of SchoolTool,
> >>corporate users, and so forth should demonstrate "hey, we're for real,
> >>and we don't mess around -- you give me an animated screenshots, I
> >>raise you a XYZ transaction per day uber site".  In a sense, we'd want
> >>to portray ourselves as the Chuck Norris[1] of web platforms  :) 
> >>
> >>Bottom line, a coherent online identity would go a long way.  Instead
> >>of doing some snazzy marketings, let's communicate the character that
> >>Zope3 does have.  It sounds like zope3.org under ZF might be the ideal
> >>way to do this,
> >>
> >>As for codenames, this is just one way we could help create a coherent
> >>online identity.  I certainly think release names would be fun (and
> >>not distracting to the central "Zope 3" brand we'd want).  Overall, I
> >>think the time has come for communication of Zope 3 identity to move
> >>hand in hand with development.
> >>
> >>Joel
> >>
> >>
> >>_______________________________________________
> >>Zope-web maillist  -  Zope-web at zope.org
> >>http://mail.zope.org/mailman/listinfo/zope-web
> >>    
> >>
> >
> >  
> >

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